CEA / CORE PROGRAM

ESPORTSMANAGEMENT

02 / LEARNING THROUGH PRODUCTION

Four projects.
One connected journey.

Shell to Show.
From first idea to live experience.

Four proposed 15-week projects connect content, production, business and outreach. Formats and delivery details are in development.

TERM 01 / PROPOSED PROJECT 1

Content + audience

Creator
Season

Launch an esports creator brand with your squad. Produce weekly shorts and three major content drops, respond to a simulated sponsor brief, and premiere your strongest work at a Creator Showcase. Use audience feedback and data to improve each release.

WEEKLY SHORTSTHREE CONTENT DROPSCREATOR SHOWCASE

TERM 02 / PROPOSED PROJECT 2

Production + operations

Campus
Championship

Build and run a sim-racing championship around two simulators. Take the competition from three qualifiers to a live final-four show, combining commentary, broadcast production, tournament operations and venue safety. Rehearse, review and improve between rounds.

TWO SIMULATORSTHREE QUALIFIERSLIVE FINAL FOUR

TERM 03 / PROPOSED PROJECT 3

Partnerships + business

Pitch
Day

Work as an agency team on a real esports property. Build a partnership proposal, defend the numbers and negotiate with a simulated buyer. Adapt to a budget cut, then present your commercial case at Pitch Day.

PROSPECTPROPOSENEGOTIATE

TERM 04 / PROPOSED PROJECT 4

Build an experience for the next generation.

Next Gen
Discovery Day

Design an inclusive youth esports programme, refine it through three adult playtests and prepare a supervised Discovery Day. Bring learning, storytelling and technology together, then use the evidence to shape a publisher pilot proposal.

PLAYCREATEBUILDCAREERS

School participation is subject to approval, consent and safeguarding arrangements. An educator showcase is the alternative.

Use the arrow keys to move between projects. Home and End move to the first and last projects.

  1. Define

    Understand the audience, purpose and scope.

  2. Plan

    Connect content, roles and operational needs.

  3. Configure

    Bring the technical chain and competition systems together.

  4. Rehearse

    Check cues, handoffs and readiness before operation.

  5. Operate

    Coordinate people and make responsible live decisions.

  6. Improve

    Use audience feedback and operational evidence to refine the experience.

Connect the people.
Coordinate the work.
Improve the experience.

Explore the creative, operational and commercial sides of esports.

Discuss Esports Management